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- Rethinking Male Leadership

"With Beyond Alpha, I inspire male managers to break free from rigid, stereotypical roles and embrace authentic leadership beyond the traditional alpha model."

It's about challenging outdated beliefs and finding a personal balance between strength, vulnerability, and empathy.

Through talks, workshops, and consultations, I help individuals and companies foster this modern leadership style—creating healthier men, stronger collaboration, and more successful organizations.

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Male Leadership
in a Changing Business World

‘Men in business must be real alphas: always strong, unemotional, and full speed ahead.’ For years, this was the norm, and many men shaped their behavior accordingly.

 

But those days are ending. The demands on leadership are shifting, confronting men with new challenges and uncertainties. The old rules no longer guarantee success, yet clear modern role models remain scarce.

 

With Beyond Alpha, I inspire men to rethink how they want to lead in the evolving workplace—because ‘business as usual’ is no longer an option.

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From Business Leader to Male Leadership Expert

Having worked for 15 years in global companies such as Unilever, Coca-Cola and L'Oréal, I know what it means to be moulded into the "alpha template" of the always strong, unemotional and tireless leader - even if I have other qualities myself.

 

Today I know that I am not alone in this experience. Many men in the world of work put on a mask every day and play the role of the strong alpha, even though it doesn't reflect their true strengths.

My Offer for You

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